HORSHAM, PA — Grupo Bimbo’s 2024 global campaign, “The Bimbo Dream”, encouraged young athletes around the world and sent 55 girls from 22 countries to train with Aitana Bonmati, a professional soccer player on the Spanish national soccer team.
The girls were selected to travel to the FC Barcelona facilities in Spain for seven days where they had the opportunity to train and live alongside Bonmati.
Bonmati was announced as a global ambassador of the Bimbo brand in 2023, which was made possible by the Bimbo brand becoming the global partner of FC Barcelona and the main partner of FC Barcelona Women in 2022.