LOS ANGELES — Masa Chips, a tortilla chip brand under the Ancient Crunch portfolio, announced its launch at 400 Whole Foods Market stores nationwide. As the brand continues scaling within the premium grocery space, adding Whole Foods to its distribution list marks a pivotal milestone for the tortilla chip brand.

“We’re extremely excited to be bringing Masa to their shelves and view this launch as the next step in our mission to bring real food to everyone,” said Seth Goldstein and Steven Rofrano, co-founders of Ancient Crunch.

Masa Chips — available at Whole Foods in Original and Lime flavors — are made with traditional corn tortillas and are fried exclusively in 100% grass-fed and finished beef tallow. They’re also made without seed oils, pesticides and artificial ingredients.