NEW YORK — With a strategic name change to Incredifulls, the brand formerly known as Pizza Cupcake is expanding its product horizons. The company is broadening its vision and building a better-for-you platform that goes beyond its signature Pizza Cupcake offering.
“Our objective has never been to build one successful product,” said Michelle Jimenez-Meggiato, co-founder of Incredifulls. “We’re building a platform that allows us to continually reimagine the foods that families have always loved.”




