RIDGEFIELD, NJ — Toufayan Bakeries, a family-owned specialty baking company, announced its line of seed oil-free wraps is now available nationwide and on Amazon.
The bakery released its first two seed oil-free products made with avocado oil in 2025 to meet growing consumer and customer demand.
“Working with both foodservice and retail, we often spot ingredient, diet and lifestyle trends early,” said Karen Toufayan, VP of marketing for Toufayan Bakeries. “As a family-owned business, we care about what matters to families across the country. When we saw rising interest in breads made without seed oils, we moved quickly to bake something delicious to meet that need.”
Since then, Toufayan has updated its entire line of wraps to adopt the new avocado oil-based recipe that still meet consumers’ needs for versatile products with a soft texture.
“Our ability to listen, pivot fast and bake what families are asking for … that’s what sets us apart,” Toufayan said. “We never forget how many people are relying on Toufayan for the highest quality, best-tasting breads.”
Toufayan Bakeries celebrates its 100th anniversary this year. In addition to its wraps, the baking company also offers a wide assortment of bread products, including pita, flatbread, bagels and snacks.
