RIDGEFIELD, NJ — With consumers increasingly seeking seed oil alternatives, Toufayan Bakeries released two new varieties of avocado oil-based wraps, available in Classic Plain and Wheat flavors.

“Working with both foodservice and retail, we often spot ingredient, diet and lifestyle trends early,” said Karen Toufayan, VP of marketing. “As a family-owned business, we care about what matters to families across the country. When we saw rising interest in breads made without seed oils, we moved quickly to bake something delicious to meet that need. These new wraps are soft, versatile, and full of flavor and we’re excited to share them with shoppers.”

Toufayan’s seed oil-free wraps are versatile and designed to have a pliable texture that suits quesadillas, burritos, thin crust pizzas or sandwiches.

“Our ability to listen, pivot fast and bake what families are asking for… that’s what sets us apart,” Karen Toufayan said. “We never forget how many people are relying on Toufayan for the highest quality, best-tasting breads. And when your customers start asking about seed oil-free? You’re already covered.”