SOUTHAMPTON, NY — Tate’s Bake Shop, a Mondelez International brand known for its crispy cookies, has dropped its first-ever vegan cookie line as an animal product-free alternative to some of the company’s favorite flavors.
The new varieties join the brand’s gluten-free cookies to cater to different dietary needs. Lauren Sella, the chief marketing officer of Tate’s Bake Shop, said the new line represents the company’s commitment to serving all kinds of customers.
“As a brand that is committed to delighting its consumers with delicious new treats, we are very excited to be launching a vegan variety of our cookies,” Sella said. “Tate’s remains committed to providing uncompromised, craft-baked quality with all products while meeting the evolving tastes of our customers. After launching our gluten free cookies more than a decade ago, we look forward to introducing our vegan cookies and continuing to grow with our customers’ changing lifestyles. We hope that Tate’s premium vegan cookies will appeal to the many incorporating plant-based foods into their choices.”
The vegan cookies come in two flavors: chocolate chip and vanilla maple. Both varieties are made with plant butter and retain the company’s signature thin, crispy and buttery quality.
The products are certified vegan by Vegan.org as well as certified kosher, and Whole Foods Market will be the first nationwide retailer to carry the cookies in early December. They will also be available online and in select regional grocery stores.
