HANOVER, PA — Fast-growing potato chip brand Zapp’s is venturing into a new snack category — pretzels — with its new line Zapp’s Sinfully-Seasoned Pretzel Stix.
Known for its bold New Orleans style flavors, the brand has an array for unique flavors that leave your mouth craving more.
“Zapp’s is a beloved brand, particularly with everyone’s favorite flavor, Voodoo,” said Stacey Schultz, senior VP of marketing for Utz Brands. “Our new Zapp’s Sinfully-Seasoned Pretzel Stix takes New Orleans-inspired flavors even further.”
In the product line’s debut, the pretzels are currently available in two flavor varieties: Voodoo, the brand’s Cajun-inspired sweet and spicy flavor noted by hints of BBQ, and Jazzy Honey Mustard, a zesty blend of mustard and honey.
Sinfully-Seasoned Pretzel Stix are available in a 5-oz. and 16-oz. package and can be found in leading US retailers.
