HERSHEY, PA — The Hershey Co. announced the appointment of Stacy Taffet to chief growth officer, effective April 14.
In this role, Taffet will drive growth strategies for the company’s snack portfolio, including Dot’s Homemade Pretzels.
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HERSHEY, PA — The Hershey Co. announced the appointment of Stacy Taffet to chief growth officer, effective April 14.
In this role, Taffet will drive growth strategies for the company’s snack portfolio, including Dot’s Homemade Pretzels.
“I am deeply honored to join Hershey and help shape its next chapter of growth,” Taffet said. “Throughout my career, I’ve admired Hershey not only for its iconic brands that have created meaningful moments for generations but also for its exceptional talent and profound commitment to community impact. I’m excited to contribute to this remarkable legacy while working alongside the team to advance our ambitious vision for the future.”
Taffet joins Hershey from PepsiCo, where she most recently served as senior VP of beverage portfolio and marketing strategy. She brings 20 years of marketing leadership experience — 15 of which are in the CPG space — as well as a background in brand management, digital marketing, innovation strategy and commercial planning.
The appointment reflects the company’s commitment to growth and bolstering its position in global snacking through brand development and innovation.
“We are thrilled to welcome Stacy to Hershey’s executive team,” said Michele Buck, president and CEO of The Hershey Co. “With deep expertise in brand strategy, innovation and commercial growth, Stacy brings strategic capabilities to accelerate our vision to become a leading snacking powerhouse. With a proven track record of driving sustainable growth across complex business landscapes, I’m confident that her leadership will help us unlock new growth opportunities, elevate our iconic brands and continue to delight consumers around the world.”