EAST HANOVER, NJ — Chips Ahoy!, a Mondelez International brand, introduced a new addition to its lineup: Chips Ahoy! Gluten-Free cookies. The new product, which is a permanent addition to the product portfolio, allows more consumers to experience Chips Ahoy!
The Chips Ahoy! team spent over 3,000 hours and went through more than 40 recipes before achieving the desired texture and flavor without the gluten.
“When we set out to create our first Chips Ahoy! Gluten-Free cookie, we didn’t want it to be a good gluten-free cookie, we wanted it to be a great cookie that’s also gluten-free,” said Jainette Quinones, brand manager of Chips Ahoy! Innovation. “I am proud to say our innovation team has succeeded — the new Chips Ahoy! Gluten-Free cookie is an absolutely delicious cookie that everyone can enjoy.”
The certified gluten-free cookie features a rich base flavor with a creamy chocolate taste. It is specially marked for store shelves and will begin rolling out in retailers nationwide this month.
