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California Pizza Kitchen boosts global CPG presence

California Pizza Kitchen boosts global CPG presence
GRAPHIC COLLAGE BY AVANT FOOD MEDIA
BY: Lily Cota

Lily Cota

COSTA MESA, CA — California Pizza Kitchen (CPK) is accelerating its growth with new product categories in the US, an international expansion with long-time partner Nestle and new retail distribution in Asia.

“Our retail business has succeeded by translating the flavors and creativity that guests love in our restaurants into distinctive, quality products they can enjoy at home,” said Michael Beacham, president of CPK Global. “As we evolve the portfolio beyond pizza and expand into new global markets, we’re working with world-class partners to ensure product quality, consistency and thoughtful market entry. This is about scaling the brand in a way that preserves what makes CPK distinctive while accelerating growth.”

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Across the US, CPK is stepping outside of the pizza box for the first time since 1999 through a new undisclosed partnership to develop appetizers and entrees at grocery stores. Inspired by the brand’s restaurant menu, the new products are expected to roll out in early 2027 across grocery stores nationwide.

CPK has also recently expanded its long-standing partnership with Nestle to market frozen pizzas throughout Mexico, Central America, South America and the Caribbean.

“We’re proud to expand our collaboration with California Pizza Kitchen and introduce its distinctive flavors to additional markets,” said Holly Honroth, senior brand manager at Nestle. “CPK has built strong global brand recognition, and we see a meaningful opportunity to grow the frozen pizza portfolio across Latin America and the Caribbean.”

On the other side of the globe, CPK will expand retail distribution across Asia following its recent frozen pizza launch in Taiwan and is preparing to enter Japan markets in the coming months, with expansion into China to follow.

These strategic moves have been catalyzed by the recent acquisition of CPK by an investor group led by Consortium Brand Partners.

“Expanding CPK’s global licensing business was a major part of our investment strategy,” said Cory M. Baker, founder and managing partner of Consortium. “We see significant opportunities to leverage CPK’s brand equity and cultural relevance to introduce innovative products that meet consumers wherever they shop or dine.”

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