NEW YORK — BeyondSKU, a New York accelerator for CPGs, is accepting applications for its fifth track.
“Building on the continued success of BeyondSKU’s past four tracks and the legacy of the original SKU in Austin, we are excited to kick off BeyondSKU Track 5 this September,” said Eric Schnell, founder and CEO of BeyondBrands, the natural products agency that partners with the accelerator. “I am proud our New York-focused accelerator plays a key role in growing our local entrepreneurial community of small brands to become household names while leveraging the collective wisdom of our diverse talented group of seasoned CPG veterans who lean in deep with mentorship and networking.”
The program curriculum covers topics such as mission and vision, branding, investment strategy, legal, channel strategy, supply chain, and innovation. Participants have the opportunity to interact with a team of hand-selected mentors, founders, subject-matter experts and investors from well-known CPG companies.
Applicants should be market-validated food, beverage and wellness brands in trending categories. The application deadline is June 15, and classes start in September and run through December. In January 2025, participants will present their pitches to an audience of investors and CPG leaders from the local community.
