TORONTO — Pizza Pops, Canada’s No. 1 selling pizza snack, has joined forces with Frank’s RedHot, the country’s top hot sauce, to bring Canadian consumers an all-new pizza treat. The release of Frank’s RedHot Pizza Pops is the answer to a growing demand for spicy flavors and nostalgic brand partnerships. This special edition snack is available in pepperoni and bacon varieties.
“We know our consumers have a serious appetite for spicy food flavors,” said Andrew Davis, VP of marketing, General Mills Canada Corp. “We surveyed our fans and 90% expressed the desire to eat a spicier Pizza Pop. That’s why we’re thrilled to partner with the hot sauce experts at Frank’s RedHot to add some excitement and a sizzling new kick to our snack category.”
Trevor Squires, GM for Canada and North America at McCormick & Co., noted that his team keeps an eye out for new product partnership opportunities. “Pizza Pops are a beloved go-to snack and have a baked-in fanbase that we know appreciates big, bold flavors,” he said. “We can’t wait for everyone to experience and enjoy the collaboration we’ve cooked up together.”
Canadians can find Frank’s RedHot Pizza Pops in 14.1-oz. pepperoni and bacon flavor four-packs at most major retailers nationwide for a limited time only. If shoppers are unable to find these limited-edition Pizza Pops at their local retailer, they can send a direct message on Pizza Pops’ social media channels, and the brand increase efforts to get the product listed at a store near them.
