CHAMBERSBURG, PA — Martin’s Famous Pastry Shoppe, a producer of various potato bread products, is expanding its reach to the West Coast with its new distribution partnership with Smart & Final.
“We are thrilled to partner with Smart & Final and bring our products to their customers across three key states,” said Dennis Wenrick, VP of sales and marketing for Martin’s. “This launch represents another significant step in our westward expansion. Smart & Final’s unique position serving both household consumers and small business owners is a perfect match for us.”
The deal brings four Martin’s Famous products — Sandwich Potato Rolls, Long Potato Rolls, Slider Potato Rolls and Sweet Dinner Potato Rolls — to all of the retailer’s locations across California, Arizona and Nevada. This expands the baking company’s presence to millions of potential consumers.
“Now, families looking for the best for their dinner table and chefs or restaurateurs seeking premium quality buns for their menu can conveniently find Martin’s Potato Rolls at their local Smart & Final,” Wenrick said.
To learn more about Martin’s Famous Pastry Shoppe, listen to Season 12 of Commercial Baking’s Troubleshooting Innovation podcast, which features insights from the baking company’s president, Tony Martin.
