NEW YORK —Whisps, a brand known for healthier snacking alternatives, introduced Whisps Popped snacks made with 100% real cheddar, Parmesan, pepper jack and mozzarella cheeses.
“At Whisps, we believe you should nourish yourself and your family with delicious and satiating snacks,” said John Ghingo, CEO of Whisps. “Whisps Popped delivers on this promise by transforming 100 percent real cheese into a snack that’s not only craveable but also delivers 10 grams protein to keep you fueled.”
According to an international survey from Kerry, 62% of consumers reach for cheese snacks because they find them more exciting. The same survey revealed that cheddar, mozzarella and parmesan are the most popular flavors in North America, and nearly half surveyed said they also look for creative flavor additions such as spice.
62% of consumers reach for cheese snacks because they find them more exciting. — Kerry international survey
“We have spent years focused on perfecting the art and science of baking cheese into delicious snacks,” Ghingo added. “Whisps Popped is our cheesiest innovation yet, using cheese as both the core ingredients and the additional flavoring. We can’t wait to see what serious cheese snackers think about these new Popped items.”
Whisps Popped come in three flavors: Very Cheddar, Perfectly Parmesan, and Jalapeño Popper.
The snack is available in 3.5-ounce pouches at select retailers for an SRP of $5.99.
