OAKLAND, CA — Voyage Foods and Rudi’s Mountain Bakery have partnered to launch a line of nut-free Sandos.
“We’re pleased to announce our partnership with Voyage to create Rudi’s nut-free Sandos,” said Justin Gold, chief innovation and strategy officer at Rudi’s Mountain Bakery and founder of Justin’s.“Voyage’s roasted seed blend is creamy and delicious, pairing perfectly with Rudi’s offering peanut butter and jelly lovers a nut-free and portable alternative that can be enjoyed anywhere, anytime.”
Made with Rudi’s Signature Country Morning White Bread and Voyage’s Roasted Seed Spread, the Sandos offers 9 grams of protein.
The brands developed the product due to the lack of allergen-friendly options within the portable peanut butter and jelly sandwich market.
“When Justin of Justin’s nut butter reached out to me after trying our nut-free spread, I knew we were about to redefine the sandwich category,” said Adam Maxwell, CEO and founder of Voyage Foods. “With over 85 million American shoppers now avoiding purchasing foods with allergens, our team couldn’t be prouder that the Sandos bring delicious taste and health to this underserved community.”
Available in Grape and Strawberry flavors, the Sandos will debut at Natural Products Expo West, set for March 13-16 in Anaheim, and will roll out in Whole Foods locations nationwide beginning in May.
