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consumer trends

Teenage girl with red hair, white shirt and black pants holding light purple cake that says Gen Z

Taking a ‘fresh’ look at Gen Z shoppers

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A balancing act: How consumers shop with purpose. IDDBA opening session

A balancing act: How consumers shop with purpose

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Eric Dell, president and CEO of the American Bakers Association, presenting at iba 2025 in Dusseldorf, Germany

Three trends winning consumer hearts and carts

Mondelez debuts sixth annual State of Snacking report

Mondelez debuts sixth annual ‘State of Snacking’ report

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Innova 2025 trends include healthy ingredients, unique flavors

Innova 2025 trends include healthy ingredients, unique flavors

sliced loaf of whole grain bread on dark wood table

Protein, fiber among top consumer interests

FAMILY OF FOUR AROUND A TABLE WITH BREAD

CPG brands must get creative to meet generational demands

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Tastewise 2024 trends report on laptop sitting on wooden countertop

Versatile ingredients, sustainability among top 2025 food trends

Woman reading product label at grocery store.

Health and wellness among rising consumer trends

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Consumer trends

Analyzing consumer behavior requires a wide lens

Man looks at bread in bakery section

Six ways food is influencing consumer trends

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Panelists at BEMA Convention 2024

What’s driving product development for modern snacks

Virtual shopping cart in a laptop frame on gradient orange background with the IDDBA logo in the corner.

CPG’s shifting landscape through a generational lens

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Commercial Baking

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Grupo Bimbo's new CEO Alejandro Rodriguez Bas' headshot with company logo

New CEO to lead Grupo Bimbo’s growth strategy

Spiros Assimacopoulos, CEO and president of The Good Bread Co., featured in Troubleshooting Innovation Season 17, sponsored by WP Bakery Group

Season 17 of Troubleshooting Innovation highlights The Good Bread Co.

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CRB, JE Dunn break ground on US Paris Baguette facility