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Strictly From Scratch introduces platters for Walmart distribution

Assorted pastries from Strictly From Scratch on pink background
PHOTO COURTESY OF STRICTLY FROM SCRATCH
BY: Annie Hollon

Annie Hollon

PHOENIX — Strictly From Scratch, a commercial bakery specializing in sweet and savory bread and pastries for wholesale, announced several upcoming product launches headed to select Walmart stores across the US.

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“We are grateful for our existing partnership with Walmart and look forward to expanding our offerings to their shoppers,” said Rudy DePaola, owner and founder of Strictly From Scratch. “Whether private labeled or branded under our own name, we strive to produce high-quality, fresh and delicious items that are affordable and easily accessible.”

The baking company — which is celebrating its 30th anniversary this year — is rolling out two new platters under the Strictly From Scratch label within the next 30 days. The Hispanic Platter will feature Mantecadas, Concha Topped Mantecadas, Piggy Cookies, Mexican Wedding Cookies, Cuernitos and Tri-Color Polvorone.

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The Breakfast Platter will include an assortment of sweet goods, including Apple Danish, Raspberry Danish, Chocolate Cinnamon Rolls, Raspberry Cinnamon Rolls, Chocolate Chip Muffins, Almond Bear Claws, Raspberry Bear Claws, Apple Cinnamon Tea Loaves and Lemon Tea Loaves.

This fall, Walmart will carry 10 smaller baked goods, including a Cheese Coffee Cake and a Strawberry Cheese Coffee Cake.

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In addition to the sweet offerings, the company’s Honey Siracha Knot Rolls and Basil Pesto Knot Rolls will be available in the freezer section. Its Margarine Croissant will also be co-packed in premade sandwiches.

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