ORRVILLE, OH — The J.M. Smucker Co. unfurled a slew of leadership changes designed to help the CPG company execute its long-term growth as well as enhance profits and earnings. This includes a new leader overseeing the company’s Sweet Baked Snacks division, which includes the Hostess line of snack cakes.
Tucker Marshall, who most recently served as CFO, has been promoted, with his title expanded to include EVP, Frozen Handheld and Spread and Sweet Baked Snacks. In addition to his financial responsibilities, he is now responsible for strategic leadership of three of J.M. Smucker’s businesses and overseeing the company’s overall sales function. The US Retail Frozen Handheld and Spreads, Sweet Baked Snacks, and International businesses will all be led by their respective GMs.
Additional leadership pivots include Rob Ferguson transitioning from senior VP and GM, Coffee and procurement, to chief product supply officer and EVP, Coffee, Pet, and Away From Home; Jill Penrose expanding her role to chief people and administrative officer and chief of staff.
Along with these promotions, J.M. Smucker has eliminated its COO role as John Brase phases out of the company. This means Mark Smucker will now serve as CEO, president and board chair of the company.
“Tucker and Rob bring extensive financial and supply chain expertise and proven track records of leading transformational work, supporting growth and organizational productivity,” Smucker said. “Tucker’s experience as CFO and his enterprise-wide knowledge position us to continue the strong momentum in Frozen Handheld and Spreads, while also ensuring we stabilize and improve profitability in Sweet Baked Snacks. The creation of the chief product supply officer role, and our promotion of Rob to this position, underscores our strategic focus on driving profitability and earnings growth, and his strategic leadership of Coffee, Pet, and Away from Home will ensure continued focus on growth and margin expansion opportunities.”
This news comes on the heels of J.M. Smucker naming Katie Williams its new chief marketing officer.
Beyond the promotions and role expansions, the CPG company also announced a few key updates regarding senior leadership. Effective July 27, Tim Wayne will be elevated to senior VP and GM of Coffee and Away From Home, and Robert Crane will step up into the role of senior VP, head of sales and International.
Randy Day, senior VP of operations, and Bryan Hutson, senior VP of information services and supply chain, announced their intent to retire. Both will stay on with J.M. Smucker to ease the transition of operations, information services and supply chain functions.
Lastly, the company is commencing the search for a chief technology officer, a senior VP of operations and supply chain, and a newly-created role of senior VP, science and technical community.
