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Six distinct flavors expand Takis’ portfolio

New Takis flavors from Barcel USA on purple background
PHOTO COURTESY OF BARCEL USA
BY: Annie Hollon

Annie Hollon

COPPELL, TX — Consumer preferences are vast, especially on the snack side of the food and beverage sphere. To appeal to a broad range of flavor and spice preferences, Takis, a Barcel USA brand, unveiled six new “intense” varieties.

The bold flavors include Xtreme Lime, Smokin’ BBQ, Jalapeno, Pickle Punch, Crazy Buffalo and Hot Honey.

“These ‘All Intense, Not All Spicy’ flavors show that intensity isn’t one-dimensional,” said Sandra Kirkpatrick, senior director of marketing at Takis. “From zero heat to hot, this new lineup allows us to reach consumers and delivers craveable flavors for every taste preference, giving snackers more ways to experience Takis snacks in a way that matches their intensity.”

Each new flavor is also made without artificial colors, aligning with Takis’ goal of phasing out those ingredients by year’s end.

The new Takis varieties are available at retailers nationwide in 3.25- and 9.9-ounce bag sizes, with Crazy Buffalo and Hot Honey being available exclusively at Kroger and Walmart, respectively.

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