BUFFALO, NY — The addition of a second production line is positioning Buffalo, NY-based Top Seedz for major growth. The organic seed cracker brand’s new line and nine ovens will double production capabilities from about 16,000 packages a day to 32,000.
“This is an exciting milestone for Top Seedz as we continue investing in the future of our brand and our customers,” said Rebecca Brady, founder and CEO of Top Seedz. “In our first year of business, I personally made approximately 16,000 boxes of crackers over the course of an entire year. Today, with our new production line and expanded baking capacity, we’ll be able to produce roughly twice that amount in a single day.”
The company also introduced flowwrapping technology to its facility to support its 0.75-ounce snack pack format.
“By doubling our production capacity, adding a second production line, expanding our baking capabilities with additional ovens and upgrading our packaging operations, we’ve created the flexibility to meet increasing demand across retail, foodservice, and e-commerce channels,” said William Brady, Top Seedz COO. “These investments ensure we’re ready for the next stage of growth while continuing to deliver the exceptional quality, freshness and craftsmanship our customers expect.”
Manufacturing growth isn’t the only new development for the company. Top Seedz also announced a change in its packaging, shifting away from traditional clamshells and adopting resealable pouches made with post-consumer recycled material. Rebecca noted that the new format will not only offer greater convenience for shoppers but also extend product shelf life and offer improved sustainability.
Paired with two recently released flavors — Black Pepper & Turmeric and Salt-Free — the brand is poised for future developments and expansion.
“Combined with new flavor innovations and significantly increased production capacity, we’re well positioned to support our growing direct-to-consumer business, expand our foodservice offerings, and partner with more retailers looking for better-for-you, delicious products that today’s consumers are actively seeking,” Rebecca said.
