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WASHINGTON DC — Registration for the American Bakers Association (ABA)’s 2024 Convention is now open.

The event, set for April 14 – 17, will be held at the Westin Kierland Resort and Spa in Scottsdale, AZ, and provide attendees with networking opportunities and thought leadership.

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“The 2024 ABA Convention is set to redefine industry gatherings with a second year of an enhanced schedule, engaging sessions and a unique experience for executives from all facets of the business,” said Eric Dell, president and CEO of ABA. “We are committed to providing a platform for our members to build strong business relationships, gain innovative insights and shape the future of baking.”

“The 2024 ABA Convention is set to redefine industry gatherings with a second year of an enhanced schedule, engaging sessions and a unique experience for executives from all facets of the business.” — Eric Dell | president and CEO | American Bakers Association

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Similar to previous ABA conventions, the association’s 2024 event will feature popular business sessions and engagement opportunities for leaders. The agenda also includes more business-focused content such as additional expert speakers, thought leadership on workforce development, and networking opportunities, including unique social events and new sporting tournament lineups such as pickleball.

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“The Convention is the perfect opportunity for baking professionals to connect, learn and build lifelong friendships and great business connections,” said Cordia Harrington, chair of ABA and CEO of Crown Bakeries. “We’re excited to unveil new strategies and fresh ideas to support bakery growth in domestic and international markets.”

To register, visit the 2024 ABA Annual Convention event page. For additional information on speakers, sessions and travel, contact Samantha Moore at smoore@americanbakers.org.

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