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RBA promotes Marissa Velie to executive director

Graphic showing Marissa Velie headshot and Retail Bakers of America logo
GRAPHIC COLLAGE BY AVANT FOOD MEDIA
BY: Mari Rydings

Mari Rydings

TINLEY PARL, IL — The Retail Bakers of America (RBA) has promoted Marissa Sertich Velie to executive director, effective immediately. Previously, Velie served as the organization’s education and certification director.

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“In her role as our certification and education director, Marissa was instrumental in creating programs and partnerships that have taken our pillar of education to the next level,” said Scott Calvert, RBA’s board president. “Having an extensive background in education and the food industry, Marissa brings a wealth of knowledge and expertise to our organization.”

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Velie’s leadership skills, along with her experience in strategic vision, baking education, partnership development and membership advocacy, will help drive RBA’s mission forward.

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“I am overjoyed,” Velie said. “I am a baker at heart and by training, and I have profound respect for our members. Our retail bakery members are dynamic, hard-working, resourceful entrepreneurs and it is my primary goal to provide them with a robust community where they can learn and grow. When bakers come together, it is a very powerful thing!”

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