“Filled with better-for-you ingredients and a superior taste in every bite, these crackers are made for kids and parents,” said Janice Spurgeon, brand manager for Pure Organic. “We’re redefining the norm of snacking – first with our popular layered fruit bars and now with baked crackers – with a mission of creating treats that pay homage to old-school snacks while using quality ingredients for exceptional taste that the whole family can enjoy.”