SAN DIEGO — Perfect Snacks, the creator of the Original Refrigerated Protein Bar, expanded its Mini Perfect Bar line with the launch of Double Chocolate Mini.
Packed with 5 grams of protein and more than 20 superfoods, the new flavor is made with freshly ground peanut butter, organic honey and real chocolate. Double Chocolate Mini bars are also USDA Organic, gluten-free and omit artificial flavors, colors and preservatives.
Consumers are increasingly reaching for high-protein, clean-label products, and Perfect Snacks’ newest Mini bar offers these attributes in a convenient format.
“This launch takes us back to our roots: delicious, wholesome nutrition crafted for life on the go,” said Leigh Keith, co-founder and chief of brand at Perfect Snacks. “Protein has always been at the core of who we are, and with Double Chocolate Mini, we’re offering families another way to snack smarter without giving up that chocolatey goodness that so many of us love.”
Double Chocolate Mini joins Perfect Bar’s lineup of Minis, including Peanut Butter, PB&J, Dark Chocolate Chip Peanut Butter, and Chocolate Covered Peanut Butter.
Consumers can find the new flavor and existing varieties at Target in 8-count boxes for an SRP of $7.29.