CHICAGO — Kellanova, a leader in global snacking, international cereal, noodles and frozen foods category formerly known as Kellogg Co., has reduced the amount of plastic used in its packaging across three products to support the environment.
While maintaining the same amount of food in each package, the designs were optimized to reduce the total material weight for Cheez-It Snap’d, Cheez-It Puff’d and Club Crisps by 672,000 lbs., reducing 124,000 lbs. of plastic and reducing 548,000 lbs. of corrugated cardboard used for shipping cases annually.
“Kellanova envisions a day where the planet thrives,” said Janelle Meyers, chief sustainability officer of Kellanova. “Three popular snack brands, Cheez-It Snap’d, Cheez-It Puff’d and Club Crisps, have reduced the amount of plastic used in their packaging while maintaining the same amount of delicious food in each package.”
The packaging design is in line with the Kellanova Better Days Promise commitment, which works towards packaging that is 100% reusable, recyclable or compostable by the end of 2030.
“At just 12% of our total packaging footprint, Kellanova has one of the smallest plastic packaging footprints among peer companies,” said David Lestage, VP chief R&D officer of Kellanova. “Yet we remain committed to working with new and existing partners, customers and other innovators to identify packaging solutions, such as the plastic reduction in Cheez-It Snap’d, Cheez-It Puff’d and Club Crisps, that protect and enhance our foods, while caring for the planet.
