PARSIPPANY, NJ — Keebler, a Ferrero North America brand, launched Keebler Fudge Stripes Double Fudge cookies, the brand’s first permanent flavor addition to the iconic Fudge Stripes portfolio.
“If there’s one thing we pride ourselves on at Keebler, it’s our magical fudge,” said Kim Thomas, brand manager at Keebler Fudge Stripes. “And with this delectable new offering, Ernie and the Elves have doubled the magic and the fun.”
The new edition combines a crisp chocolate base with a rich fudge coating. Keebler Fudge Stripes Double Fudge are available at retailers nationwide at an SRP of $4.80.
Last year, Keebler released a limited-edition Beetlejuice-inspired cookie in collaboration with Warner Bros. Discovery Global Consumer Products.
