PENNSAUKEN, NJ — The ICEE Company, a subsidiary of J&J Snack Foods, is offering cookie lovers a new way to enjoy its frosty beverages with its new sandwich crèmes. The new cookie products will be available exclusively at Kroger.
The cookies feature vanilla wafers with flavored cream in either cherry or blue raspberry varieties, the same ones that have been popular with consumers at movie theaters and beyond for 53 years.
“We are continually innovating at ICEE and are beyond excited to bring fans their beloved frozen beverage flavors in a new, fun cookie format,” said Natalie Peterson, VP of marketing for ICEE. “We have no doubt that these new creme filled cookies will be a hit among fans. It’s a completely different experience – perfect for snacking on the go – with our beloved cherry and blue raspberry flavors that evoke nostalgia.”
The new cookies fall in like with J&J’s overall mission to be an innovator in the snack food industry that highlights unique brands.
The cookies are now available at Kroger stores nationwide for a suggested retail price of $3.29.
