WASHINGTON — The Grain Foods Foundation (GFF) has petitioned the US Department of Agriculture (USDA) to withdraw a federal order known as the Wheat Flour Foods Promotion, Research, and Information Order from further consideration.
If approved by the USDA, the withdrawal would cancel the pending publication of the order in the Federal Register, a subsequent public comment period and, following that, an industry referendum. The order, which came out of an industry checkoff feasibility study initiated in 2016, would have established a mandatory funding mechanism for promoting the wheat-based grain foods category.