NORWALK, CT — In an inaugural collaboration between the two brands, Goldfish and Dunkin’ are releasing limited-edition Goldfish Dunkin’ Pumpkin Spice Grahams.
“The new limited-edition Goldfish Dunkin’ Pumpkin Spice Graham crackers bring together two fun and iconic brands to give pumpkin spice lovers a new way to experience the sweet side of their favorite snack,” said Janda Lukin, chief marketing officer of Campbell Snacks. “This is the first time Goldfish is tapping into the pumpkin spice season and we couldn’t be more excited to partner with the brand that knows pumpkin spice the best.”
Much like its seasonal coffee counterpart, the grahams feature notes of pumpkin, donut glaze, cinnamon, cloves and nutmeg. This continues Goldfish’s history of limited-edition products and collaborations, including previous offerings such as Frank’s RedHot crackers and Old Bay Seasoned crackers.
“Goldfish Dunkin’ Pumpkin Spice Grahams embody everything we love about this special time, from the warm pumpkin spices you find in our delicious latte or notes of our classic donut glaze in our baked goods,” said Brian Gilbert, vice president of retail business development at Dunkin’. “We’re confident this will be a real treat for all the pumpkin spice aficionados out there.”
The 6.6-oz. bags will be available for a suggested retail price of $3.39 starting Sept. 1. Goldfish and Dunkin’ are giving consumers a chance to obtain the seasonal snack on Aug. 18 at 12 p.m. ET by releasing a limited amount through a link in Goldfish’s TikTok bio.
