CHARLOTTE, NC — A new partnership with Campbell Soup Co.’s snacking division Campbell Snacks brings cookie, cracker, chip and bakery brands to the fans of Charlotte FC, an American professional soccer club.
The multi-year agreement includes fan experiences on and off the pitch, Campbell Snacks options — including Lance and Goldfish crackers, Snyder’s of Hanover pretzels, Cape Cod chips, and more — at the stadium’s concession stand, in-stadium advertising, and additional branded in-store displays and experiences at grocery stores in the Carolinas.