WASHINGTON, DC — In tandem with the 250th anniversary of the founding of the US, the American Bakers Association (ABA) is launching a campaign to honor the role of baked goods throughout the country’s history.

“Baked goods have helped nourish Americans and connect families for 250 years, from daily meals to special moments,” said Eric Dell, ABA president and CEO. “This celebration of our nation’s anniversary is an opportunity to also honor the baking community’s care and craftsmanship while underscoring the essential role commercial baking plays in feeding Americans and supporting a strong, resilient economy.”

Today, the baking industry operates across all 50 states, generating nearly 800,000 jobs and supplying millions of consumers with essential products.

To underscore the role of baked goods in Americans’ lives, ABA unveiled a 250th Baked Goods Anniversary web page. This resource offers commercial baking companies resources and inspiration for how to mark the occasion within their respective operations. The association also released a toolkit featuring social media content, graphics and other materials to make engaging with this milestone more accessible.