ORRVILLE, OH — Hopping on the momentum for the upcoming release of Wicked: For Good, Hostess Snacks launched two themed iterations of its renowned Cupcakes line, playing to the film’s two main characters and their color schemes.
The J.M. Smucker Co. brand released Ozmopolitan Pink Cupcakes and Wickedly Wonderful Green Cupcakes, the former a bright pink, strawberry-flavored cream-filled cake and the latter a chocolate cake with cream filling topped with green frosting.
Each 8-count pack features the Wicked: For Good logo and images of the film’s stars: Cynthia Erivo on the Wickedly Wonderful Green variety and Ariana Grande on the Ozmopolitan Pink SKU.
Hostess isn’t the only sweet goods brand to launch Wicked-themed products. Keebler teamed up with Universal Products & Experiences to create its Wicked Chocolatey Mint Fudge Stripes cookies and Wicked Chocolatey Mint Ready Crusts, and Rice Krispies Treats debuted its first-ever shaped sprinkles with the launch of a Wicked-inspired treat.



