Allergy-friendly company to hit growth spurt through partnership

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Allergy-friendly company to hit growth spurt through partnership

23 Sep 2025

Maddie Lambert

Maddie Lambert is a copywriter and editor from Joplin, MO. She graduated from Missouri Southern State University with a Bachelor of Arts in English – literary studies. When she’s not poring over the magazine or lost in the pages of a new novel, you can find Maddie exploring her local bookstores, spending time with her husband, or sharing her latest literary discoveries with fellow book enthusiasts.

TORONTO — Fengate Private Equity, a division of Fengate Asset Management, announced a partnership with Sweets from the Earth, a leading manufacturer of allergy-friendly sweet goods, to further support the growth of the business throughout North America.

The acquisition represents Fengate’s second platform investment in the food and beverage sector within the past 18 months. Sweets from the Earth’s co-CEOs Ilana Kadonoff and Marc Kadonoff will retain a significant minority stake and will lead the business in partnership with Fengate.

“We are thrilled to partner with Fengate as we enter the next chapter of the Sweets from the Earth growth story,” Ilana Kadonoff said. “Fengate was a natural fit from a partnership perspective and shares both our entrepreneurial spirit and our vision for creating greater access to great-tasting, plant-based, allergy-friendly food products.”

Founded in 2002, Sweets from the Earth produces a full line of egg- and dairy-free baked goods, which are 100% plant-based and crafted with all-natural, responsibly sourced, kosher and halal ingredients. The company also offers nut- and gluten-free product lines.

“We are excited to partner with Ilana and Marc and support the next phase of growth at Sweets from the Earth,” said Jennifer Pereira, managing director for Fengate Private Equity. “[Sweets from the Earth] has established a market-leading position through its truly unique product offering, which has been built on many years of quality and innovation. They are a perfect fit with our strategy of backing strong management teams with ample runway for growth, and we’re proud to support Canadian entrepreneurs and brands.”

Fengate is managing this investment on behalf of the LiUNA Pension Fund of Central and Eastern Canada.

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