CHICAGO — Sliding in as Cheez-It’s biggest innovation in three years, Cheez-It Crunch crackers are combining flavor and texture, providing consumers with a multisensorial snacking experience.
“We’ve taken everything fans love about the original Cheez-It cracker and reimagined it with a new snacking experience,” said Cara Tragseiler, senior brand director for Cheez-It. “As the name indicates, Cheez-It Crunch has a bold crunch, delivering a satisfying bite and making it a must-have for all snack lovers.”
The Kellanova brand’s new crackers come in three flavors, each made with 100% real cheese: