CAMDEN, NJ — Goldfish, a Pepperidge Farm brand, has revealed its next snacking innovation, Goldfish Crisps.
Larger than traditional Goldfish, the snack is the first product from the brand made from potatoes and will be available in three chip-inspired flavors upon its release in January: Sour Cream & Onion, Cheddar and Salt & Vinegar. Goldfish Crisps also come in a larger bag to accommodate for grazing occasions.
“From Mega Bites to our popular limited-time offerings, we continue to find new ways to satisfy snackers of every age,” said Janda Lukin, senior VP and chief marketing officer of Campbell’s Snacks. “With Crisps, we are combining the craveable qualities of chips with the iconic shape and always-baked deliciousness of Goldfish for a brand-new, flavorful snack.”
Goldfish Crisps join the brand’s portfolio of more than 20 cracker varieties. Consumers can purchase the salty snack in the new year at retailers nationwide for an SRP of $4.79.
