NEW YORK — Among the food and beverage brands crowned in the Specialty Food Association (SFA)’s 2026 sofi Awards, three had ties to the bakery segment.
The annual awards, which honor specialty CPG brands driving innovation, were unveiled during the organization’s Winter FancyFaire. The 25 products awarded were chosen from more than 1,200 entries.
“These outstanding products really capture where specialty food is headed,” said Mary Beth Vultee, senior VP of membership at SFA. “They reflect what buyers and consumers are actively seeking today while offering a look into tomorrow’s most compelling trends and features. It’s been wonderful to see these ideas come together during Winter FancyFaire, the ideal event to celebrate the makers we’ll all be talking about in 2026 and beyond.”
In the Grand Honors category, Top Seedz was honored for Product of the Year in the food segment. The cracker company took home the Platinum Award for its Bake-At-Home Seed Crackers in Sea Salt flavor.
For the Gold Awards, Clementine’s Ice Cream won in the Bread and Bakery segment for its Gooey Butter Cake. Under the Sweet Snacks category, Norwegian Baked received recognition for its KnekkeGodis, a crispbread made with oat and rye flours featuring caramel, dark chocolate cranberries and sea salt.
More information on the SFA awards is available on the association’s website.
