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clif bar

Clif's new protein-forward snack launch

Clif packs protein in new snack launch

Boxes of Clif Zbar in Cinnamon Roll and Cookies 'n Creme flavors

Baking-inspired flavors expand Clif Zbar line

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Clif Bar powers athletes with Caffeinated Collection

Clif Bar powers athletes with Caffeinated Collection

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Clif Bar continues partnership with Boston Marathon

Clif Bar continues partnership with Boston Marathon

Zbar inspires adventure with new campaign

Zbar inspires adventure with new campaign

Clif Bar announces new brand platform, bar flavor

Clif Bar announces new brand platform, bar flavor

Clif logo against a mountain backdrop with a red hiking bag.

Clif Bar steps outside with summer sweepstakes

Kevin Murphy

WSU Breadlab appoints Kevin Murphy as endowed chair

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Commercial Baking

Popular Articles

Taste Tomorrow: The state of bakery innovation
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Taste Tomorrow: The state of bakery innovation

Photo rendering of Camelot Bakery's expanded facility

Camelot Bakery plans major Cleveland expansion

Baking industry leaders share their goals for 2026

Baking industry leaders share their goals for 2026