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Jonna Parker and Bridget Kraft of Circana presenting at IDDBA 2025

Sweet treats see spike in shopper interest

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Donuts offer consumers versatile breakfast and snacking options

Donuts offer consumers versatile breakfast and snacking options

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Woman in yellow top and jeans holding grocery basket and shopping for CPG products

Shifting GLP-1-related consumer food spending creates CPG opportunities

Circana names Stuart Aitken president and CEO

Circana names Stuart Aitken president and CEO

Circana report on Consumers prioritizing health and wellness in key areas

Consumers prioritize health and wellness in key areas

Circana logo over NCSolutions and Nielsen logos on sage green background

Circana to acquire NCSolutions, Nielsen MMM business

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