BUFFALO, NY — Rich Products (Rich’s) is growing its pizza dough, crust and flatbread portfolio with the addition of a Roman-Style Pizza Dough Ball.
BUFFALO, NY — Rich Products (Rich’s) is growing its pizza dough, crust and flatbread portfolio with the addition of a Roman-Style Pizza Dough Ball.
“This year, Rich’s is celebrating its 80th anniversary,” said Donna Reeves-Collins, senior VP, Pizza & Flatbread Category, Rich’s. “While we’re well known for our history in non-dairy whipped toppings, not everyone realizes that we have more than 45 years of pizza expertise. Our focus is to bring authentic and innovative products to market that amaze consumers and help operators with execution. That’s why we’re consistently investing in new capabilities and technology to enable us to bring the best doughs, crusts and pizzas to market.”
The 23-ounce pre-portioned dough ball — part of Rich’s “Authentically Italian” portfolio — is made with double zero style flour and comes ready to thaw, proof and stretch. This offers foodservice operators the ability to add to their menus without impacting labor.
“Our new Roman-Style Dough Ball is a great example — it’s easy for operators to execute at the store level, offers menu innovation without back-of-house complexity and delivers on the latest consumer trend toward authentic, clean-label products,” Reeves-Collins said.
This is the fifth addition to the pizza portfolio, which debuted at International Pizza Expo in 2024.
Visit Rich’s website for more information.
