SOUTHLAKE, TX — Ra Foods announced recent leadership additions Stephanie Browder, VP of marketing, and Christopher Williams, VP of sales.
“Expanding the volume and depth of distribution for Wild About Sprouts, Mixmi Frozen Yogurt and Wild About Bread is among the most critical objectives I have for Ra Foods,” said Barry Didato, President of Ra Foods. “Stephanie and Chris bring the depth of industry knowledge, experience, and relationships we need to achieve this while helping build our reputation as a leader in the functional foods category.”
Browder is an experienced marketing strategist who joined Ra Foods after a tenure at Avocados from Mexico, where she played a pivotal role in brand growth, increasing sales and strategic expansion in the foodservice sector. Before that, she worked at food and beverage companies such as Frito Lay, Dr. Pepper Snapple Group and Mission Foods.
“I am thrilled to join the Ra Foods team and look forward to leveraging my experience to broaden our brands’ impact,” Browder said. “There’s a significant opportunity to propel our functional foods portfolio into new markets and I’m dedicated to implementing creative and effective strategies to connect with more consumers.”
Williams has a background in the food industry and comes with experience in well-established companies and early-stage startups across various companies. He previously worked at Mikey’s, a better-for-you frozen snacks company, overseeing sales strategy and customer development, which assisted in the growth and acquisition of the company in 2023.
Browder and Williams will be reporting to Didato.
