NEW YORK — Pearl Street Equity announced the acquisition of Famous Brands International franchising business, the parent company of Mrs. Fields.
Famous Brands Franchising has over 350 franchised locations and serves millions of customers worldwide. The acquisition aligns with the recent appointment of Joe Lewis as president and COO, who brings 25 years of leadership experience at high-growth retail and food and beverage franchisor organizations.
“We are thrilled about this new chapter for Famous Brands Franchising as a stand-alone company and are confident Pearl Street is the ideal strategic partner for the future,” Lewis said. “This transaction will take our franchisee support to the next level while enabling investment to grow both brands globally and bring our delicious products to more customers and families.”
Pearl Street invests in and partners with companies demonstrating immense growth potential and vision for industry leadership. With the addition of Famous Brands Franchising to its portfolio, Pearl Street is supporting its commitment to supporting companies with potential to have significant impact within its market.