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WORCESTERSHIRE, ENGLAND — Kudos Blends, a manufacturer of industrial baking powders and leavening agents, announced Dustin Nelson as VP of sales for North America. This is a critical hire as the company enters its 25th year in business.

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“Dustin is full of energy and passion,” said Dinnie Jordan, managing director and founder of Kudos Blends. “He fits in perfectly with the team and ethos at Kudos Blends, and I am confident he will help us to reach our ambitious sales plan for the US market.”

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Nelson boasts a decade of experience working with bakeries across a range of markets, geographies and products. After two months of on-site training on Kudos Blends’ business, products and solutions in the UK, he returns to the US equipped to support commercial bakeries.

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“I’ve been really fortunate to spend a few months collaborating with our very talented team and learning about all the different and unique things our leavening systems can do,” Nelson said. “I am so excited to introduce some new and innovative solutions back home to our bakeries in the US.”

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