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PHILADELPHIA — Amoroso’s Baking Co. announced key transitions within its executive team, including two promotions designed to further the fifth-generation family-owned bakery’s growth. 

Jesse Amoroso has been named president and COO, succeeding his father Len Amoroso Jr., who will remain with the company as co-chair and CEO. Dan Amoroso Jr. will serve as co-chair and treasurer of the baking company.

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“After 55 years, Dan and I are both proud and grateful to pass the torch to Jesse, who will continue our family’s legacy and inevitably expand upon it knowing his strong sense of ambition,” Len said.

The fifth-generation family member joined the company in 2010 and has since held various titles. Jesse’s industry involvement includes serving previously as co-chair of the American Baking Association’s NextGen Baker and on the board of directors for the Independent Bakers Association. He was recently named a member of the Food Lab Advisory Council at Drexel University.

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“It’s a privilege to carry forward my family’s legacy and collaborate with our dedicated team to guide Amoroso’s into our next chapter, reaching a broader audience of food lovers,” Jesse said. “We aim to make the Amoroso’s name synonymous with experiences — whether at your local restaurant or eatery, the game, concerts, at home or wherever people gather to create lasting memories.”

Additionally, the baking company named Kevin Barr CFO. He has spent the past six years advising the baking company and its parent company, 151 Foods, and served as interim CFO for the last three.

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“As CFO, I’m excited to build on Amoroso’s legacy by continuing to support growth initiatives through continuous improvement, investments in technology and equipment, and driving innovation that supports the long-term goals of the Amoroso family,” Barr said.

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