SAN FRANCISCO — Hero Bread, a bakery specializing in real bread with one to zero net carbs per serving, is expanding the availability of its specialty sandwich roll at Subway into seven new markets.
The food technology and macronutrient defying baking company’s roll was first tested in select Subway locations in October 2021, making its debut in Colorado Springs, Boise, Des Moines and Atlanta. Now, Hero Bread is available in more than 1,600 locations across the New York City metro; The Bay Area; San Diego; Atlanta; both Portland, OR and Portland, ME; Medford, OR; Boise, ID; and Salt Lake City.
“Bread is often seen as a key component to human happiness and we are excited to be able to provide consumers great tasting bread that offers a host of nutritional benefits,” said Cole Glass, founder and CEO at Hero Bread. “We are proud Subway was the first quick service restaurant chain to offer our one net carb sandwich rolls and we can’t wait to see even more consumers enjoy their favorite Subway sandwiches made on Hero Bread.”
The specialty bread can be selected as the bread choice for any Subway sandwich, and each 6-in. serving has 0 grams of sugar, 1 gram of net carbs, 100 calories and 12 grams of protein.
Read Commercial Baking’s feature on Hero Bread in the Q2 | April 2022 edition here.
