CHICAGO — With health and wellness rising to the forefront of consumer preference, foodservice operators have the opportunity to expand their offerings to meet demand and promote physical, mental and social wellbeing.
According to Circana’s recent webinar, A Pulse on Consumer Well-Being: US Food & Beverage, health-focused consumers account for $638 billion in total food and beverage spending.
“Consumers are looking for wellness across every aspect of their lives, and food and beverages are playing a critical role in this transformation,” said Sally Lyons Wyatt, global executive VP and chief advisor at Circana. “Our complete food and beverage research shows that while the retail sector is excelling at meeting these needs, there is significant opportunity for foodservice providers to innovate and offer wellness-centered dining experiences.”