ST. LOUIS — AB Mauri North America has upped Fred Elias to senior VP of sales and technical services.
“We are delighted to announce Fred’s appointment to this key role for AB Mauri,” said Brent Fenton, president of AB Mauri North America. “His understanding of the marketplace and wealth of experience will play a key role in continuing the long history of success that our business has had as a leading partner in B2B baking technology.”
“His understanding of the marketplace and wealth of experience will play a key role in continuing the long history of success that our business has had as a leading partner in B2B baking technology.” — Brent Fenton | president | AB Mauri North America
In this role, Elias will lead the technical and commercial sales components for AB Mauri. He steps into the role which was split between Jim Bohrer and Ron Tremayne, who announced their retirements.
Bohrer and Tremayne served as senior executives at Innovative Cereal Systems, which was acquired by AB Mauri in 2005. Bohrer spent five decades in technical baking, working at companies such as United States Bakeries and Williams Bakery. Tremayne wrapped up nearly four decades in baking with his retirement from AB Mauri. He previously worked for organizations such as Sunshine Biscuits and Kroger’s La Habra Bakery.
