EAST HANOVER, NJ — OREO, a cookie brand under the Mondelez International umbrella, announced its new offerings ahead of the new year.
The new additions will kick off on Dec. 26 with the release of OREO Game Day packs, available while supplies last. The limited-edition product elevates the signature cookie with five distinct football-themed embossments.
Along with the LTO, OREO is also introducing four new permanent additions to its portfolio starting Jan. 3.
OREO Loaded takes the classic Mega Stuf offering to a new level with OREO cookie piece inclusions. On the opposite end of the thickness scale, OREO Irish Creme Thins will roll out nationwide featuring an Irish creme-flavored filling. For on-the-go occasions, OREO Minis Peanut Butter cookies offer consumers a bite-sized taste of the traditional cookie with a peanut butter creme filling. In the new year, Golden OREO Cakesters — which include two golden snack cakes with a creme filling — will make a permanent return.
At the start of 2024, OREO debuted three products, including Peanut Butter Cakesters, Black & White cookies and gluten-free Golden OREO.
